Entrepreneurship and Innovation Management Essay Question
Entrepreneurship and Innovation Management Essay Questions
Task 1 Use relevant organisational and market data to identify and discuss two entrepreneurial/innovation opportunities currently adopted by a case study organisation or relevant to its future competitiveness.
Task 2 Formulate and justify a theoretical tool to evaluate the entrepreneurial/innovation opportunities identified in Task 1.
Task 3 Apply the ‘theoretical evaluation tool’ formulated in Task 2 to evaluate the entrepreneurial/innovation opportunities and recommend one way the senior management can further take advantage of identified opportunities to enhance the future competitiveness of your case study organisation.
Select a FTSE listed company, (https://www.londonstockexchange.com/indices/ftse250/constituents/table) ; or a large a not-for-profit, public sector, governmental, nongovernmental or international organisation.